Module Summary Notes
- Give away part of the main product/offer e.g. the first few videos from video training or the first intro chapter of a PDF eBook.
- Include a ‘No Thanks’ link
- Deliver the gift via the first follow up email
- Monetize the download page.
Additional Training
Lead Magnet Creation Hack
A simple method I have used to quickly and easily create a lead magnet is by using YouTube.
YouTube is chock full of ‘How To’ videos of all descriptions, and the vast majority are designed to be shared (that is why they have the ‘Share’ option).
Therefore search and find a video that is closely related to your upsell product(s). The closer the relationship the better.
Ensure the video has good valuable content.
Embed the video on a ‘Delivery’ page. This need only be a title and the video, but I would also include a link to the upsell to ensure you give maximum exposure to the offer.
You now have your lead magnet!
Maximise The Impact of Your Down Load Pages
Whether it be the lead magnet download or delivery page or even the DLP of your upsell products, there are things you can do to maximise the impact and effectiveness of these pages.
I discuss the sort of things you can do in the following supplementary video: